Poppy Seed Roll

Prep Time: 30 min
Cook Time: 40 min
Servings: 2 generous rolls (or enough to make your neighbors jealous)

Ingredients:

For the Dough:

  • 1 cup whole milk, warm (think latte-temp, not scalding)

  • ½ cup granulated sugar

  • 2¼ tsp active dry yeast (1 packet)

  • 4 cups all-purpose flour

  • ½ tsp salt

  • 2 eggs, room temp

  • ¼ cup unsalted butter, melted and slightly cooled

  • 1 tsp vanilla extract

  • Zest of 1 lemon (optional, but very Brooklyn)

For the Filling:

  • 1 pack Hasho Double-Roasted Poppy Seed Paste

  • 2 tbsp honey or maple syrup (your call—both are NYC-approved)

  • ½ tsp cinnamon

  • ¼ cup chopped walnuts (because texture matters)

For the Finish:

  • 1 egg (for egg wash)

  • Powdered sugar, for dusting (optional but Instagrammable)

Directions:

  1. Activate the Yeast:
    In a large mixing bowl, combine warm milk and sugar. Stir in yeast and let it hang out for 10 minutes until foamy. If it’s not foaming, your yeast is a no-show.

  2. Make the Dough:
    Add eggs, vanilla, melted butter, and lemon zest to the yeast mix. Gradually mix in flour and salt until a shaggy dough forms. Knead (by hand or stand mixer) for 8–10 minutes until smooth and elastic. If it’s sticking, sprinkle a little more flour—go easy.

  3. Rise & Shine:
    Pop the dough into a greased bowl, cover with a clean towel or wrap, and let it rise in a warm spot for about 1.5–2 hours, until doubled. Go for a walk, grab a cortado, live your life.

  4. Roll It Out:
    Once risen, punch it down and divide the dough in two. Roll each half into a rectangle (roughly 12x8 inches) on a lightly floured surface.

  5. Spread the Filling:
    In a small bowl, mix Hasho Poppy Paste, honey, cinnamon, and chopped walnuts. Spread generously over the dough rectangles, leaving a small border.

  6. Roll & Seal:
    Roll each piece into a log, jelly-roll style. Pinch the seam and tuck the ends under. Place seam-side down on a parchment-lined baking sheet.

  7. Final Proof:
    Cover rolls loosely and let them rise for another 30–45 minutes while you preheat the oven to 350°F (175°C). Brush with egg wash before baking.

  8. Bake:
    Bake for 35–40 minutes, or until golden brown and the kitchen smells like your grandmother moved to Williamsburg and opened a bakery.

  9. Cool & Serve:
    Let cool slightly before slicing. Dust with powdered sugar for flair. Serve with tea, coffee, or oat milk latte.

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New York-Style Poppy Seed Rolls